London in 72 Hours: Can’t-Miss Stops for First-Time Travelers

My first memory of London isn’t a postcard-perfect scene. It was the visceral roar of a rainy Tuesday evening outside Paddington Station, the heat of a pasty fresh from a Greggs oven warming my hands, and the sheer, overwhelming scale of it all. I had three days. A scribbled list of classic things to do in London, and a nagging fear I’d miss the essence of this iconic city. I learned more in those 72 hours about how to travel—and how to fall in love with a place—than in any trip before or since.

London doesn’t give up its secrets easily. It’s a layered, historical, and wonderfully chaotic city that can feel like a dozen different towns smashed together. Trying to “see it all” is the fastest way to see nothing at all. This itinerary is the one I wish I’d had. It’s not just a list of London attractions; it’s a curated, timed, and tested battle plan designed to give you the perfect, balanced first taste.

We’ll hit the legendary sights, find the hidden moments between them, eat properly, and even save some money with brilliant free things to do in London. So, lace up your most comfortable shoes, grab your Oyster card, and let me guide you through how to conquer—and utterly adore—London in just three days.

The Pre-72-Hour Game Plan: Your Essential Groundwork

Before we dive into the hourly schedule, success in London hinges on a little prep. Think of this as your mission briefing.

Getting Around: London’s Underground (“the Tube”) is your best friend. On arrival, get an Oyster card or simply use a contactless credit/debit card (or Apple/Google Pay) for the easiest tap-in, tap-out travel. Zones 1-2 cover almost everything you’ll need. Walking is also key—some of the best things to do in London are the unplanned sights you see between stops.

Accommodation: Location is everything. For a first timer, I recommend staying near a major Tube station in Zones 1 or 2. Look at areas like South Kensington (museums, chic), Covent Garden (central, bustling), or Paddington/Bayswater (well-connected). For reliable options, I always cross-reference Tripadvisor London hotel reviews with actual Tube maps.

Mindset: Embrace the pace. You won’t see everything, and that’s okay. Prioritize the places to visit in London that genuinely excite you. Book major London tourist attractions online in advance—this saves hours of queuing. And finally, accept the weather. A passing shower is part of the experience. A compact umbrella is your shield.

My Pre-Trip Amazon Kit: A few items that have saved my trips repeatedly. First, a powerful, pocket-sized power bank. London drains phone batteries with maps and photos. This Anker PowerCore 10000 is a lifesaver. Next, comfortable shoes are non-negotiable. I’ve walked 25,000 steps a day here. My Allbirds Tree Runners are like walking on clouds. Finally, a good crossbody bag with anti-theft features lets you explore worry-free. This Travelon Anti-Theft Bag is perfect.

Day 1: The Classics & The Crown: Westminster, Royal London & the West End

Morning (8:30 AM – 1:00 PM): Westminster in the Morning Light

Start your London journey at the very heart of its history and power. Get off at Westminster Tube station and let the iconic view hit you: the Houses of Parliament and Big Ben (yes, the clock tower’s proper name is the Elizabeth Tower, but it will always be Big Ben). The morning light here is stunning for photos.

• Westminster Abbey (Pre-book!): This isn’t just a church; it’s Britain’s story in stone. Inside, you’ll walk over the graves of Newton, Darwin, and Dickens, and see the Coronation Chair. It’s awe-inspiring. Book the first timed slot of the day to avoid the worst crowds.
• Walk along Parliament Square: See the statues of world leaders like Churchill and Mandela, with the Palace of Westminster as your backdrop.
• Stroll through St. James’s Park: Head towards Buckingham Palace through what I think is London’s prettiest park. Feed the pelicans (by the bridge), and enjoy the perfect view of the London Eye framed by trees.

Afternoon (1:00 PM – 5:00 PM): The Changing of the Guard & A Regal Stroll

• Buckingham Palace: Time your arrival for the Changing of the Guard. It normally starts at 11:00 AM, but check the official schedule. The pageantry is fun, but it gets packed. For a better view, stand on the Victoria Memorial roundabout or along the fence of St. James’s Palace (where the guards march from).
• Lunch in Victoria: Walk down Buckingham Palace Road towards Victoria station for a plethora of lunch options, from classic pubs to quick eats.
• The Royal Mews or A Nap in the Park: If you’re fascinated by royal carriages (the Gold State Coach is here), visit the Mews. Otherwise, consider a relaxing hour in Green Park, right next to the Palace.

Evening (5:00 PM onwards): West End Lights & Theatre Magic

• Covent Garden: Take the Tube to Covent Garden. This area is a whirl of street performers, boutique shops, and the beautiful Apple Market. It’s touristy but absolutely electrifying.
• Pre-Theatre Dinner: The streets around Covent Garden and Leicester Square are packed with restaurants offering great-value pre-theatre menus. My go-to is Dishoom (for incredible Indian) but book weeks in advance, or try The Ivy Market Grill for a classic feel.
• A West End Show: You can’t come to London and miss the theatre. From long-running classics like The Lion King to cutting-edge new plays, there’s something for everyone. Get last-minute tickets at the TKTS booth in Leicester Square, or book ahead on official websites. The atmosphere as the lights go down is pure magic.

Day 1 Pro-Tip: If your feet are screaming, consider the London Eye for sunset views (book a timed ticket), but know it’s a significant time and money commitment. I often prefer the (free) view from the rooftop bar at the One New Change building near St. Paul’s.

Day 2: History, Culture & the City: Museums, The City & The Shard

Morning (9:00 AM – 1:00 PM): Museum Morning in South Ken

London’s major national museums are not only world-class; they are overwhelmingly free. Choose one or two to dive into. I recommend starting at South Kensington station.

• The Natural History Museum: My personal favorite. Walk under the giant blue whale in Hintze Hall, marvel at the dinosaurs, and feel the earthquake simulator. It’s as awe-inspiring for adults as it is for kids.
• The Victoria and Albert Museum: Right next door, the V&A is the world’s leading museum of art, design, and performance. It’s vast, so pick a gallery—Fashion, Sculpture, or the breathtaking Cast Courts.
• The Science Museum: Perfect for curious minds, with interactive galleries on space, flight, and technology.
• Lunch: The museum cafés are decent but pricey. For a better deal, grab a sandwich from a nearby shop and have a picnic in the beautiful Hyde Park, just a short walk away.

Afternoon (1:30 PM – 6:00 PM): The City & Sky-High Views

Take the Tube to St. Paul’s station.

• St. Paul’s Cathedral: Sir Christopher Wren’s masterpiece. Climb the 528 steps to the Golden Gallery for what is, in my opinion, the best 360-degree view of London. The Whispering Gallery inside the dome is a fascinating acoustic oddity.
• Walk Across the Millennium Bridge: This pedestrian “wobbly” bridge (it’s stable now!) offers fantastic views of St. Paul’s and leads you directly to…
• Tate Modern: Another incredible free attraction. Housed in a former power station, its Turbine Hall and modern art collections are mind-bending. Even if you’re not an art buff, the building and the view from its balcony are worth the trip.
• The City & Leadenhall Market: Walk back across the bridge and into The City, London’s financial district. Get lost among the skyscrapers like the Gherkin and the Walkie-Talkie, and find the beautiful, covered Victorian Leadenhall Market, which was used as Diagon Alley in the Harry Potter films.

Evening (7:00 PM onwards): Sunset from The Shard

• Dinner in Borough Market: For a legendary foodie experience, head to Borough Market (check closing times). Grab gourmet treats from all over the world—from Ethiopian wraps to Spanish paella—and eat by the river.
• View from The Shard: For a truly unforgettable splurge, book tickets to The View from The Shard. Going up just before sunset gives you daylight, the golden hour, and the twinkling night lights of London all in one visit. It’s expensive, but as a one-time, jaw-dropping experience, it’s hard to beat. A more affordable alternative is the Sky Garden (free, but must be booked weeks in advance).

Day 2 Pro-Tip: Museum legs are real. A portable foot massager can be a trip-saver back at the hotel. This TheraGun Mini is a luxury, but my calves have thanked me for it. Also, the Tube can be hot and stuffy. A small, handheld fan like this VersionTech Mini Fan is a surprisingly great comfort.

Day 3: Contrasts & Characters: Tower of London, Neighborhoods & Finale

Morning (9:00 AM – 1:30 PM): Ravens, Crown Jewels & History

Go straight to Tower Hill Tube station. This is the day’s main event, and it needs time.

• The Tower of London (Pre-book!): Arrive as it opens. This is my top paid London tourist attraction. Join one of the free, hilarious, and informative tours given by the Yeoman Warders (Beefeaters). They’ll regale you with gory history. See the breathtaking Crown Jewels (go early to avoid the longest line), stand on the execution site of Anne Boleyn, and meet the legendary ravens. Plan for a minimum of 3 hours here.
• Walk Across Tower Bridge: Don’t just look at it—walk across it! The views up and down the Thames are spectacular. You can pay to go up into the towers and walk the glass floor walkways, but the free bridge crossing is fantastic.

Afternoon (2:00 PM – 6:00 PM): Choose Your Own Adventure

You’ve earned a choice. Pick the neighborhood that suits your vibe.

• Option A (History & Quirk): Notting Hill & Portobello Road. Take the Tube to Notting Hill Gate. Wander the pastel-colored streets, browse the vintage stalls (the famous market is best on Saturdays, but has shops all week), and find a cute café for a slice of cake. It’s picture-perfect.
• Option B (Trends & Street Art): Shoreditch & Brick Lane. Take the Tube to Old Street or Shoreditch High Street. This is hipster central, awash with incredible street art, vintage markets like Brick Lane Market, and some of the city’s best curry houses. The energy is creative and gritty.
• Option C (Grandeur & Shopping): Regent Street & Mayfair. From Piccadilly Circus, walk down Regent Street towards Oxford Circus. Peek into the luxury of Burlington Arcade, window-shop on Savile Row, and soak in the grand architecture.

Evening (7:00 PM onwards): A Final Feast & Farewell

• A Proper Pub Dinner: For your last night, find a classic London pub in your chosen afternoon neighborhood. Look for one serving traditional fare like pie and mash, a Sunday roast (often available on other days), or a great burger. Have a pint of local ale or cider.
• A Last Walk: Take a final, slow walk along the South Bank of the Thames. The lit-up skyline—from the glowing Globe Theatre to the neon of the Southbank Centre—is the perfect, reflective goodbye to this magnificent city.

Day 3 Pro-Tip: The Tower involves a lot of standing on stone floors. Superfeet insoles in your shoes make a monumental difference. These Superfeet GREEN Insoles are my secret weapon. And for capturing those neighborhood vibes, a versatile prime lens for your camera can help. I love the Canon 50mm f/1.8 STM for its sharp, beautiful portraits of both people and places.

Beyond the Itinerary: Essential London Intel

Where to Stay: A Quick Guide to Hotels in London England

• Luxury (The Splurge): The Savoy or Claridge’s for timeless glamour. Check Tripadvisor London for current deals at The Langham or Ham Yard Hotel.
• Mid-Range (The Sweet Spot): Look at The Hoxton properties (in Holborn or Shoreditch), citizenM (tech-savvy and cool), or The Z Hotel chain (compact, central, great value).
• Budget (The Smart Save): Premier Inn or Travelodge near a major station are reliably clean and affordable. Hostels like Generator London or YHA London St Pancras offer great social atmospheres.

Eating & Drinking:

• Must-Try Foods: A full English breakfast, fish & chips (from a proper chippy, eat with your fingers), a Sunday roast with Yorkshire pudding, Indian food on Brick Lane, and a cream tea (scones, clotted cream, jam).
• Pub Etiquette: Often, you order (and pay) at the bar, even for food. Find a table afterwards. Tipping is not expected but you can say “and one for yourself” to buy the bartender a drink, or leave change.

Getting Tickets & Saving Money:

• The London Pass: Do the math. It can save money if you’re visiting a huge number of paid attractions consecutively, but it can also feel like a treadmill. For this 3-day plan, pre-booking individual tickets is likely simpler.
• National Rail 2-for-1: If you arrive by train into a London terminus, check the Days Out Guide for 2-for-1 entry to many attractions using your train ticket.
• Theatre Tokens: A great flexible gift or way to budget for a show.

My Final Packing Must-Haves from Amazon:

1. Universal Travel Adapter: UK plugs are unique. A robust adapter is key. This EPICKA Universal Adapter covers the UK and 150+ countries.
2. Packable Down Jacket: London weather is fickle. A lightweight, warm layer you can stuff in your bag is perfect. The Uniqlo Ultra Light Down Jacket is a classic for a reason.
3. Collapsible Water Bottle: Stay hydrated without the bulk. This Brita Stainless Steel Filtering Bottle is great for UK tap water.
4. A Great Guidebook (Physical): I still love having a paper map and curated list. Lonely Planet’s Pocket London is a fantastic, portable companion. Get it here.

Frequently Asked Questions (FAQs)

Q1: Is the London Underground (Tube) difficult to navigate?

Not at all! The map is a design icon for a reason—it’s logical. Download the Citymapper app; it’s better than Google Maps for London and tells you exactly which Tube car to board for the fastest exit. Remember: stand on the right on escalators!

Q2: How much should I budget per day?

Excluding hotels in London England, a comfortable mid-range budget is £80-£120 per person per day. This covers a paid attraction, Tube travel, casual lunches, and a nice sit-down dinner. You can do it cheaper by utilizing free things to do in London and eating at markets.

Q3: What’s the best area to stay in for first-timers?

Covent Garden, South Kensington, or Westminster put you right in the action. For slightly better value with excellent transport, look at Bloomsbury, Paddington, or even across the river in Southwark near Waterloo.

Q4: Do I need to tip?

Tipping is appreciated but not as obligatory as in the US. In restaurants, a 10-12.5% service charge is often added to the bill. If it’s not, rounding up or leaving 10% is fine. In pubs and for taxis, rounding up to the nearest pound is customary.

Q5: Can I do a day trip in 72 hours?

I wouldn’t recommend it. With only three days, London itself deserves your full attention. Save Windsor, Oxford, or Bath for a longer trip.

Q6: What’s the weather really like?

Unpredictable. Be prepared for “four seasons in one day.” The key is layers: a t-shirt, a sweater, and a waterproof jacket with a hood. A small, sturdy umbrella like this Repel Windproof Umbrella is a must-pack.

My first 72 hours in London taught me that the city isn’t about ticking boxes. It’s about the serendipity: finding a quiet square in the middle of the chaos, sharing a laugh with a Beefeater, feeling the collective hush in a theatre, or the simple pleasure of a perfectly poured pint in a centuries-old pub.

This itinerary is your framework, your scaffolding. Within it, leave room for your own discoveries. Get a little lost. Follow that interesting side street. Pop into that tiny museum. London’s true magic lies in the layers of history and life happening simultaneously, and the joy is in letting yourself be swept up in it.

You have your list of the best things to do in London, your practical tips, and your battle plan. Now, all that’s left is to go. The city is waiting to write its chapter in your story. Mind the gap, look right before you cross, and prepare to have your breath taken away. Your London adventure starts now.